Company history

Michelle Forte - BNI Awards Night 2021 1

How we became us

Since the beginning of the world wide web, our founder – Michelle Forte, knew there was something about it – something amazing. How can one piece of information exist in one part of the world, and be discoverable on the other side of the world just seconds later.

I remember my very first experience with the internet – whilst at a friends house one day after school. I remember my friend telling me how complicated and confusing the internet was, and that she really didn’t even know what to do with it.

It was almost a challenge for me, from that moment on – to ‘conquer’ this ‘internet’ thing, as I have done with many other facets of the digital world.

Eye Dropper Designs has grown from a small ‘back-yard’ web-design business back in 2010, to what it is today – a flourishing business offering all-in-one solutions to meet most any business’ requirements.

  • A few years ago...

    Founder, Michelle Forte

    Growing up, Michelle knew she had a knack with the digital world. Throughout her working life - always being the 'go-to' girl to get things fixed.

  • 2010

    Eye Dropper Designs was born

    In 2010, Michelle could hold back no longer, it was time to make all those years of education, experience and hard-work pay off. Eye Dropper Designs became a registered business name and started trading successfully within the first 3 months.

  • 2012

    Introduction of the Visuals

    It quickly became obvious that designing websites on its own was insufficient to many business' needs. Professional photographers, videographers and graphic designers all jumped on board to bring a new sense of vibrancy to the business.

  • 2016

    Photography Takes Off

    As our photography and video specialties started to grow some traction, Professional Photos & Video was proud to have been recognised as a finalist in the ABIA Wedding Photography category, whilst simultaneously receiving 5 star recognition from Easy Weddings for the same outstanding work.

  • 2015

    Spreading the Word

    Over time, as the internet evolved, so too did Eye Dropper Designs. With more and more clients seeking professional assistance to boost their sites online presence, it was decided to officially add another leg to the business. In came the marketing and search-engine-optimisation experts.

  • 2017

    World-Wide Exposure

    With the introduction of some large clients in 2017, came world-wide exposure of some of our websites. As a result of our successful and impressive capabilities - larger international companies decided they wanted a piece of the action too! Eye Dropper Designs now services regular world-wide clients.

  • 2019

    Most Valued Player

    In January 2020, the results were in... The votes were counted for the business member who'd had the most overall positive impact on others. Michelle Forte from Eye Dropper Designs was completely unexpecting of the award - a sign of many things to come!

  • 2020

    A Double Header

    2020 - the year of the bush-fires, toilet paper shortage and a wake of devastation around the world. While businesses suffered from the side-effects of Covid-19, many business owners knew that pushing through would be tough, but rewarding in the long-run.
    Michelle Forte blissfully unaware of the impacts she'd had on her fellow business networks throughout this tough year. At the annual Business Network Awards, Michelle was this time not only awarded the Most Valued Player for the Business Builder Awards for the second year running, but also the Directors Commendation Award.

  • 2021

    Persistence and Growth

    The global Covid pandemic has shown many businesses the importance of a professional online presence and a strong, reliable marketing plan. Eye Dropper Designs doubled it's client-base in 2021 through none-other than persistence, word-of-mouth and networking. From one client to the next, the success of our clients led to steady growth - not just for Eye Dropper Designs, but for our amazing clients too.

  • Moving forward

    Expanding as we go

    Eye Dropper Designs has grown over time, and continues to grow in-line with the ever-changing world of technology that we live in.
    Where will we go next... We can't wait to show you!

Where there's a will, there's a way!

Let Eye Dropper Designs help shape your journey into the future.